All-projects - Ortolan

Trenery Winter 11 —

Trenery is the new label from Country Road, designing sophisticated men’s and women’s wear for the Australian and South African markets.

Trenery Autumn 11 —

Trenery is the new label from Country Road, designing sophisticated men’s and women’s wear for the Australian and South African markets.

Following the success of Michi’s first book Like I Give a Frock, we were asked by Penguin Australia to get on to Michi book number two – What On Earth Are You Wearing? Like the first book, it was written by Daniel Pollock and Chloe Quigley. Illustrations by Kat Macleod and design by us.

Seafolly —

Seafolly is a leading Australian swimwear label. We designed and art directed the Summer 10/11 catalogue and outdoor advertising images. The campaign is a celebration of holidays and the Australian coastline.

Clare Bowditch —

Clare Bowditch & The New Slang are a Melbourne based band. This album artwork included a booklet of essays and lyrics which Kat hand wrote to suit the stream of consciousness style of Clare’s writing.

Dotti —

With Dotti’s window changes every two weeks, we have the opportunity to shoot campaign images or design new graphics constantly. This is a selection of the last few month’s windows and in-store material.

Dotti Nation —

The new Dotti website aims to build a community held together by fashion. It is a place where girls can go to share outfits, submit clothing designs to be manufactured, be inspired by a team of editors and bloggers and share their likes with friends via the site and Facebook.

Brooksfield Winter 2010 —

Brooksfield is a Melbourne based menswear label known for casual and business collections. This is our first project with the brand, the Winter 2010 campaign for magazine, catalogue and outdoor advertising.

Brooksfield Summer 2010 —

Brooksfield is a Melbourne based menswear label known for casual and business collections. This is our second project with the brand, the Summer 2010 campaign for magazine, catalogue and outdoor advertising.

Brooksfield Winter 2011 —

Brooksfield is a Melbourne based menswear label known for casual and business collections. This is our third project with the brand, the Winter 2011 campaign for magazine and outdoor advertising.

Brooksfield Summer 2011 —

Brooksfield is a Melbourne based menswear label known for casual and business collections. This is our fifth season working with the brand, across campaign images, catalogues magazine and outdoor advertising.

Brooksfield Winter 2012 —

Brooksfield is a Melbourne based menswear label known for casual and business collections. This is our fifth season working with the brand, across campaign images, catalogues magazine and outdoor advertising.

Lantana Café, London —

We were approached in 2008 to design the identity and a bespoke two-storey wall mural for Lantana café in Fitzrovia, London. The project included the logo, stationery and packaging along with the wall, which was produced in London over many late night email conferences.

Sarnies —

Working closely with the architectural firm Grant Amon, we created the identity for Sarnies, a city café in Melbourne. The concept started as an interpretation of a picnic in the park, and grew into a surreal picnic-deli-wonderland with a fifteen metre canvas wall mural.

Rives Stationery Set —

Doggetts approached us to develop a promotion for their paper, Rives, to showcase the beautiful range. Traditionally used for stationery, we developed our own correspondance set with mutant botanical illustrations, mixed with weird and wonderfully shaped diecuts and foils plays with idea of ‘tradition’.

NETS —

NETS Victoria provides regional Victorians with the opportunity to engage with leading contemporary art and craft. Structured around a series of postcards from NETS collaborators, the annual report design plays with the idea of journey and aims to reflect the energy and creativity of the organisation.

Monk House Design — monkhousedesign.com

Monk House Design is a small boutique, a treasure trove of eclectic designers under the one roof. The identity we created illustrates this craftsmanship and demonstrates a sense of whimsy that suits the eclectic and fashion-driven philosophy of the brand.

Clare Bowditch —

Clare Bowditch & The Feeding Set are a Melbourne based band. This album artwork included a booklet of essays and lyrics which Kat hand wrote to suit the stream of consciousness style of Clare’s writing. The artwork won a commendation at the 2009 AGDA Awards.

Trenery Summer 09 — www.trenery.com.au

Trenery is the new label from Country Road, designing sophisticated men’s and women’s wear for the Australian and South African markets. This is the launch catalogue of the brand.

Country Road Kids —

We designed and art directed the A/W09 kidswear catalogue for Country Road. It was a rugged-up winter story with a Scandinavian feel inspired by the range.

Country Road Christmas —

We designed and art directed the 2008 Christmas catalogue for Country Road.

Bloom —

Working closely with Bloom, have designed, illustrated and named a number of ranges and visual merchandising projects covering skin care, tanning products, Christmas graphics and bath and body ranges included.

Big by Fiona —

Concept development, casting and art direction for Big by Fiona Scanlan, an incredibly beautiful range of clothing for little girls aged two to eight, and Fiona, an equally lovely range for older girls up to aged twelve.

Third Drawer Down — www.thirddrawerdown.com

Third Drawer Down is a Melbourne based business bringing art to domestic settings. Kat’s illustrations are included on an apron, a handkerchief, pillow cases, decal rubdowns and a plate. A duvet cover (exclusively for Urban Outfitters US) completes the range.

Body —

Body is an independently owned, Melbourne based fashion label. They came to us with a logo but they needed a broader graphic language. We created a family of illustrated stripes which were applied to swing tags, sew-in labels, shopping bags and later curtains for the change rooms.

Yeojin Bae —

Working with Yoejin Bae was a great experience as we were given the freedom to design this appliqué after Yeojin showed us her prints for the range. From one of Kat’s drawings, Yeojin applied the design to tanks and dresses.

Michi Girl Publication — www.michigirl.com.au

Published by Penguin Australia, Michi’s first book Like I Give a Frock was a bestseller within two months. It was written by Chloe and her partner Daniel Pollock, illustrated by Kat and designed by Simone – a family affair! It has since been published in the USA, UK and France. Michi’s second book is in the making.

Trenery Summer 10 —

Trenery is the new label from Country Road, designing sophisticated men’s and women’s wear for the Australian and South African markets.

Trenery Winter 10 — www.trenery.com.au

Trenery is the new label from Country Road, designing sophisticated men’s and women’s wear for the Australian and South African markets.

Dotti Campaigns —

With Dotti’s window changes every two weeks, we have the opportunity to shoot campaign images or design new graphics constantly. This summer sees the launch of a our long-term communications strategy. This is a selection of the last few month’s windows and in-store material.

Michi Girl Identity — www.michigirl.com.au

Michi Girl is our other business so of course we want her to look as beautiful as possible. The brand was designed and illustrated by us in 2004 and has since grown to have 30,000 unique visitors a month and books with Penguin Australia, Chronicle Books USA and Apple in the UK.

Vogue Entertaining + Travel —

Kat’s illustrations are a regular feature of each issue of Vogue E+T. She has been illustrating for them since 2006.

Jump Summer 09 —

This campaign was a catalogue and a series of in-store shots. It was shot on location in regional Victoria. We designed, art directed and produced all aspects of the project.

Jump Winter 08 —

This campaign was a catalogue and a series of in-store shots. It was shot on location at an art gallery and sculpture park in Melbourne. We designed, art directed and produced all aspects of the project.

Gumboots Identity —

The Gumboots childrenswear brand was established in the Eighties and came to us in 2006 for a rebrand. The brief for the iconic brand covered all aspects of the business. In rebranding them we looked at their values, product, store design, graphics and online presence.

Gumboots Winter 08 —

We designed, art directed and produced the Gumboots catalogue and instore posters for Winter 2008. The catalogue was a winter story set in a schoolyard and inspired by traditional school portraits.

Gumboots Spring Summer 08 —

Gumboots S/S 08 was a simple, clean and fun studio shoot with lots of movement and energy to hero the clothes.

Gumboots Spring Summer 07 —

Gumboots S/S 07 heroed the new brand identity which it was launching. It focused on the energy of the children, the clothes and was printed as a broadsheet sized newspaper to announce the brand’s new start. Sales for Gumboots after this launch were over fifty percent above budget.

Thurley Autumn Winter 07 —

We designed, art directed and produced these look books for Thurley, including beautiful bespoke boxes holding the images.

Thurley Spring Summer 07 —

We designed, art directed and produced these look books for Thurley, including beautiful bespoke boxes holding the images.

Arc One —

Arc One Gallery is a Flinders Lane gallery for which we designed various invitations and show catalogues.

Viv Mehes —

Made in Australia was an exhibition and installation by Melbourne artist Viv Mehes. It was launched during Refugee Week 2008. We designed the identity and corresponding material for Viv’s show including signage, catalogues, invitations and postcards.