Elevating activewear

Moving from wholesale to a vertical business trading online only, Jaggad found themselves in a period of massive growth in a post-covid retail landscape. With content output requirements also growing, Ortolan was engaged to conceptualise, produce and art direct the campaign for a collaboration with the Australian Ballet. The value of our creativity and production was recognised immediately, which led to our appointment as creative partners across all collaborations and in-house seasonal promotions.

A tiered approach for a fast-moving brand

The combination of executing creative for major campaigns as well as everyday ‘always-on’ promotions and content requires high volume shoot days every three weeks, with a high level of creative and logistics problem-solving. Our full-service ability to develop concepts, manage production and art direct on-set, has streamlined their process and elevated their output across all channels, including above the line advertising and social reach.