Review

Modernising femininity

Within a busy fashion landscape, Ortolan was engaged to reposition and modernise the much-loved Review brand, while staying true to its feminine heritage. The rebrand covered all aspects of the identity – logo, monogram, packaging, website and the art direction of a launch campaign which signified and embodied this new direction.

Photographer Georges Antoni

Photographer Georges Antoni

Styling Emily Ward

Styling Emily Ward

Motion Justin Hart

The new branding was inspired by their signature prints, feminine silhouettes and intricate detailing – elements that are integral to the Review story. By looking deeply into the DNA of the brand, we were able to design an identity that felt authentic to the brands core values with a point of difference from competitors.

Photographer Georges Antoni

Photographer Georges Antoni