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Case StudiesDotti Long Love The Dot

Dotti Long Love The Dot

Background

We have worked with Dotti for seven years now, and in 2012 were given the opportunity to work on an above the line campaign launching their improved online offering. It was the first time Dotti had been seen on television, and with a slew of other brands offering the same services, we felt we needed to push a more fashionable offering along with the retail proposition.